Mix Assist

Making the kitchen experience more accessible for kids.

Our Mission

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“Even children in the Second Grade struggle to make the stirring motion.”

— Melanie Veith Explore More Museum

Interview Highlights

  • If the child is involved in making the food they are more likely to try it

  • Children of 8 years and up want to be seen as grown so given the option they want to cook not play

  • The easiest motion for kids is pushing down, while the hardest motion is stirring

  • Anything for kids it is important to be easy to clean

  • Elementary age kids want to use the real tools in the kitchen and not fake ones

  • Watching adults cook is more likely to cause kids to be interested in cooking

  • a large percentage of parents in the U.S. believe it is important for kids to know how to cook

  • Very small percentage of U.S. parents cook with their kids

  • Dream it.

  • Build it.

  • New List Item

  • Grow it.

  • Sell it.